I’ve designed two different propositions for the “Bake it Easy” website, a service for search and order cakes and meals in Norway.
On this first suggestion, the aesthetics is warm and familiar, kind of like the old and traditional recipe books, with delicious colors, like frosting pink and chocolate brown, and vanilla. I’ve used big and appealing photographs followed by a button for each step to take on the website, like searching for meals, cakes, etc.
The second proposition is very different from the first one. Following a more clean aesthetics, flat design and neutral. Resembling more the informative kind of website.